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Boutique Management
Create shop

For India’s boutiques

Give your boutique its own online shop.

Add your sarees, lehengas and kurtis once. Share one link on Instagram and WhatsApp — every order, question and measurement lands in your dashboard, not lost in chats.

Create your shopSee how it works

Free while we’re in early access · No card needed

  • Works on your phone
  • No app for your customers
  • WhatsApp-first, made to order

How it works

Three steps, then it runs itself.

  1. Add a piece

    Take a photo, set the ₹ price and sizes. AI fills in the fabric, colours and description — you just check it.

  2. Share your link — or post it

    Put your shop link in your Instagram bio and WhatsApp status, or post the piece straight to Instagram from the same screen.

  3. Orders land in your dashboard

    Customers request pieces with their size and measurements. You confirm on WhatsApp like always — the sale and stock update themselves.

A tour

Your shop, your counter, your customer book.

Your storefront

A shop that looks like a boutique, not a form.

Editorial layout, colour swatches, size guide, even product video. Customers browse and filter like a real store — from a link, with no app to install.

Shared on WhatsApp, your link unfurls into a branded card with your name and collection — not a bare URL.

Orders & sales

Every order and question, in one place.

Order requests arrive with size and measurements attached. Tap complete when it's done — the sale is recorded and stock goes down by itself. Your sales ledger builds itself while you work.

No online payment gateway — you confirm the order and payment personally, exactly as you do today.

Made to order

Measurements that never get lost in chats.

Every customer gets a page with their measurements in proper inches fields — bust, waist, sleeve, length. Copy the whole set for your tailor in one tap.

Or send the customer a private link and let them fill it in themselves — no account needed.

Get more customers

Post to Instagram without leaving the app.

Connect your Instagram Business or Creator account once. Then, while adding a product, write the caption — or let AI draft one from the photo — and publish now or schedule it for later. One photo, one caption, posted natively to your feed.

You review every caption before it posts. Single-photo posts today — carousels and Reels aren’t supported yet.

Create your shop

Free while we’re in early access · No card needed

Also in the box

The small things that add up.

  • WhatsApp-ready replies

    Every order and enquiry comes with a message drafted for you. Edit it, then tap send from your own WhatsApp.

  • Follow-up reminders

    “She asked about the blue lehenga” — get reminded on the day, with the message already written.

  • A customer book that builds itself

    Every order adds the customer, their history and their measurements. No typing names into notebooks.

  • Appointment requests

    Let customers ask for a visit or a call, right from your shop page.

  • Size guide & colour swatches

    Every piece carries sizes, colours and fabric details — so you answer fewer “what sizes?” DMs.

  • Product video

    Show the fall of the fabric — videos play right on the product page.

Early access

Free while we build it with you.

Boutique Management is in early access. Everything you’ve seen here is free — no card, no trial timer, no locked features.

If that ever changes, you’ll hear it from us first, plainly. Early boutiques also get a real say in what we build next — the measurements page and follow-up reminders both came from owners asking for them.

I built this after watching boutique owners run everything from WhatsApp chats and a notebook — orders scrolled away, measurements got lost, and every sale meant retyping the same details. This is the one place I wished they had. If something doesn’t work the way your boutique works, tell me and I’ll fix it.
MManjodhMaker of Boutique Management

Questions

Questions boutique owners ask us.

Do I need a website already?
No — this is your website. You get a link like …/store/your-boutique that you can put in your Instagram bio, WhatsApp status, anywhere.
Is it really free?
Yes. We’re in early access, so everything is free and there’s no card to enter. If we ever add pricing, we’ll tell you clearly before anything changes.
Do my customers need to install an app?
No. Your shop opens in their phone’s browser like any link. They browse, pick a size, and send an order request — that’s it.
How do customers pay?
The same way they do today. There’s no online payment on the shop — you confirm each order and take payment personally (UPI, bank transfer, cash on delivery — your choice). The shop says this clearly to customers too.
Does it send WhatsApp messages automatically?
No, and that’s deliberate. It prepares the message — order replies, follow-ups, measurement requests — and opens your WhatsApp with everything typed. You read it, change anything, and press send yourself. Your customers always hear from you.
What do I need to post to Instagram from here?
An Instagram Business or Creator account (free to switch to in the Instagram app), connected once in Settings. After that you can publish or schedule single-photo posts with captions right from the product screen.
I do custom stitching — how do measurements work?
Customers can add measurements with their order, or you send them a private link to fill in themselves. Everything is saved on their customer page in inches, ready to copy for your tailor. Want to poke around first? You can continue as a guest without creating an account.

Your shop is waiting

Give your customers somewhere to browse tonight.

Add your first piece, share your link, and see the first order land — free while we’re in early access.

Create your shopJust exploring? Continue as guest